’s project process — outlined below– is based on experience and driven by a desire for mutual success.
ASSESS — First, we assess every potential project for our ability to deliver:
If a project meets these criteria – and you like us! – we roll up our sleeves and begin, following these steps. Throughout our work, we are available for your input and questions. We meet at agreed-upon milestones, in person or via telephone, to make sure we never veer far onto different tracks.
UNDERSTAND – We meet for a kick-off and we learn all we can about your work, your brand, your goals.
STRATEGIZE – We make sure that any work undertaken aligns with your brand and goals.
STRUCTURE – We create messaging, a content structure, design concepts.
CREATE – We conduct interviews if needed and/or review raw copy, and produce initial designs and copy.
DEVELOP – We use your feedback as direction for further development of all content.
FINESSE – With more feedback, we make ever-smaller adjustments and edits.
POLISH – Once we agree on the final product, we proof, package, and otherwise complete the project to satisfaction.