Colorado has been in the spotlight for many reasons over the past few months. Last week, it was to celebrate the second ever showing of the USA Pro Challenge – a 7-stage professional bicycle race throughout our beloved state. If you’re a cyclist, you knew the route, the riders, and probably had plans to go [...]
We recently set our cameras up and asked our public relations expert Bonnie Roman to share some her tips for when your pitch lands you an interview. Some of her tips include: Confirm the interview twice. You don’t want to lose your “spot.” Practice explaining your top messages in a concise and easy to [...]
Driving North on Broadway on my way home last week, I noticed an in-your-face billboard on a bus shelter, with a huge picture of a burly guy covered in tattoos, with the words “THE TATTOOED DESERVE TO DIE” superimposed over the photo. I had been thinking about something else, so it took a second for [...]
Denver PR Firm Retained for National Women’s Racquetball PR Layer Cake Creative, a boutique PR, marketing, and design firm in Denver, CO, has recently been retained by the Women’s Professional Racquetball Organization to promote and publicize their Pro Tour Stops nationwide. Layer Cake initially worked with the WPRO and their new commissioner Gigi Rock during [...]
So I finally got around to seeing in Wicked last weekend (I’m guessing many of you have already seen it…) I hadn’t read the book, so the story was brand new to me. Besides being thoroughly entertained I was really taken by how the plot is basically all about PR. At it’s core it asks [...]
