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Great Company Name or .com: Which comes first?

By Kimberly MacArthur Graham | April 13, 2015

Shakespeare famously inquired, “What’s in a name?” When naming a company, product, the answer is “A lot of thought, discussion, and research”! While it’s always been a balancing act of Read More

Technology Makes the Marketing Go Round

By Kimberly MacArthur Graham | June 25, 2014

Who says that social media isn’t educational? Thanks to Twitter, Facebook, Pinterest, and their ilk, we’ve all learned important things really, really fast. For example, during the 2013 Super Bowl Read More