Author Archives: Kevin Kowalczyk

The Differences Between A Custom Designed Website & One Made From a Template

Word cloud webdesign concept

Building a website is a big project, probably much larger than you even think. For the majority of our clients the first thing we consider for them is if a custom designed site is right for them or if we can create a site based on an already existing template.  Here’s some pros and cons [...]

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Culture Review: Monkey Town


This past weekend I had one of the most unique experiences of my life at Monkey Town 4.  Described as “the legendary New York City video cinema and dining experience” it’s definitely worth checking out before it’s gone at the end of this month. Upon arrival you’re greeted with a glass of champagne (and who [...]

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Tongal: Crowdsourcing for Creativity


By now, many of us have come across crowdsourcing in some form or another.  It’s defined as obtaining (information or input into a particular task or project) by enlisting the services of a number of people, either paid or unpaid, typically via the Internet. Many companies use it for market research on their products, some use [...]

Posted in Advertising, Content Marketing, Design, Marketing, Marketing Strategy, Messaging, Online, Storytelling, Video, Web Design | Leave a comment

How to Get Organized for a Website (re) Design:

Webdesign, Layout, Website

We’ve been really cranking out a lot of great website designs lately, and I’ve really noticed how important it is to be prepared and organized when you start this process. Sure, it’s a big proposition to redo a website, but with a little work in advance, to get yourself organized, you’ll end up with a [...]

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Chipotle & Value Branding

Chipotle Video

Denver based Chipotle has always been one for innovative marketing. I always loved their simple, yet effective billboards promoting their fresh and local/organic ingredients. They even produce/sponsor music and food outdoor festivals across the country each summer (they call them Cultivate Festivals.)  Recently they’ve also produced a series of non-traditional high profile clips (music videos [...]

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