Author Archives: Kevin

How to Get Organized for a Website (re) Design:

Webdesign, Layout, Website

We’ve been really cranking out a lot of great website designs lately, and I’ve really noticed how important it is to be prepared and organized when you start this process. Sure, it’s a big proposition to redo a website, but with a little work in advance, to get yourself organized, you’ll end up with a [...]

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Chipotle & Value Branding

Chipotle Video

Denver based Chipotle has always been one for innovative marketing. I always loved their simple, yet effective billboards promoting their fresh and local/organic ingredients. They even produce/sponsor music and food outdoor festivals across the country each summer (they call them Cultivate Festivals.)  Recently they’ve also produced a series of non-traditional high profile clips (music videos [...]

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Give Your Video an Emotional Boost

ABBA goes to the dogs.

I recently saw a marketing video that was so powerful and well done that I had to share.  One of its many strengths was that it wasn’t overtly sales-y, while still making sure you got the message (donate to us!). In the video, the staff of the Wake County Animal Shelter lip syncs to ABBA’s [...]

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Web Design Trend We’re In Love With: Parallax Scrolling

A chalkboard full of web design terms.

Lately in the office we’ve been discussing innovative web design ideas.   One trend (although I hate to call it a trend) that we’re fans of is called parallax scrolling.  This is when a site (or a portion of a site) is all on one page and continues down the page as you scroll.  I don’t [...]

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3 Things to Update on Your Website for The New Year

Time to set new goals for your website for 2014

  Living in a digital world, people have become more & more reliant on websites to discover & review information. Here are three aspects of your website you should review and consider updating in the new year. Responsive Layout How does your site look on a smart phone? How about on a tablet? First review [...]

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